NMRDA | Logo — PEPCLAN

NMRDA

Nagpur Metropolitan Region Development Authority

Branding | Identity Design | Design System

The NMRDA identity had to portray authoritative nature while expressing their vision & regional ethos which the final symbol encapsulates effectively. The graphic stands for the Devanagari letter न, as Hindi and Marathi are the most spoken languages in the state of Maharashtra.

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The knot of the letter न is a spiral that emerges from the centre and gradually grows in size representing dynamism, direction and motion which are the vital characteristics of NMRDA. The letter न not only stands for Nagpur (नागपूर) but it also for the three most essential targets for which the services of NMRDA are dedicated to, namely: नागरिक (Citizen), नगर (City), नगर विकास (City development).

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